Pro bono financial planning is essential to elevating the profession. At the same time, people living in underserved communities benefit from financial guidance. A feature of a bonafide profession is the ability to offer assistance to those in need. In the case of professionals in financial planning, the Financial Planning Association (FPA) believes that providing pro bono work is an important part of establishing a recognized profession. FPA delivers one-on-one pro bono financial planning services to those who live in at-risk and underserved communities.
In 2021, the FPA Pro Bono Program served over 5,700 individuals with 960 volunteer financial planners who contributed 17,407 hours, an 18 percent increase from 2020. The program connects individuals and families in the abovementioned communities to provide them with much-needed support. Since its inception in 2001, the program has assisted 11,277 families and individuals who are underserved and at-risk.
Before the pandemic, the FPA Pro Bono Program delivered its assistance through one-on-one meetings. The program maintained its ability to assist these populations because it shifted from an in-person format to a virtual one. In doing so, it opened the program to a larger audience.
In addition to providing pro bono work for individuals and families in at-risk and underserved communities, the organization also connected with other organizations to carry out this mission. Some organizations it partnered with include the Financial Planning for Cancer Program and the Foundation for Financial Planning and Family Reach. Collaborating with these organizations, the FPA matched 89 financial services planners with 191 families. The organization also partnered with Homes for Our Troops to connect 79 financial planners with volunteers, 143 veterans, and their families.
The FPA also recognized chapters that succeeded in helping these populations with financial planning. In November 2022, the FPA announced that it and the Foundation for Financial Planning (FFP) recognized the FPA of Dallas/Fort Worth and the FPA of Southwest Florida. The two chapters received the Power of Financial Planning Award, which applauds chapters that deliver pro bono services under the auspices of transforming the profession by elevating others.
The award looked at organizations that offered pro bono work between July 1, 2021, and June 30, 2022. According to the November 2022 press release, these two chapters have made financial planning accessible to people in these communities, making them worthy of this accolade.
The FPA of Dallas/Fort Worth received honors as the large chapter recipient. In carrying out its pro bono platform, this chapter allowed members to participate in multiple pro bono events where many community members served. It also promoted pro bono work within the community through activities such as the Pro Bono Partner Spotlight at chapter meetings. Widows and widowers in need of financial planning were the focus of this community.
Additionally, the FPA of Southwest Florida was honored as the small chapter recipient. For its size, the chapter experienced strong results. Some of the organization’s activities included partnering with area organizations (non-profits) and students majoring in finance. The organization also partnered with Grace Place for Children & Families in providing workshops to families who live in low-income communities.